What can you achieve?
Increase sales
Understand customers.
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Fine-tune offer.
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Introduce effective sales process.
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Introduce proven sales toolkit ​.
Result:
Higher revenues for the business.
Increase business yield
Understand where and how your business makes money.
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Introduce effective pricing policy.
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Control sales costs.
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Result:
Higher levels of gross and net profits.
Increase customer yield
Recognise 'good' and 'bad' customers.
Upsales programme.
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Repeat sales programme.
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Review terms of trade.
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Result:
More profit per customer.
Increase leads
Understand the psychology of customer engagement.
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Introduce customer comms plan:
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What
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When
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How
Result:
More potential customers to sell to.
Increase conversions
Stop 'selling'and focus on motivation.
Understand why your customer buys.
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Understand how your customer buys
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Understand when your customer buys.
Result:
Higher revenues and profits for the business.
Effectively manage your sales team
Empower your sales team with a structured sales approach.
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Empower your sales team with a sales toolkit.
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Implement sales management comms structure.
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Result:
An effective scalable sales operation.

Prue Deane
Director
"We asked if David to help us develop and launch a new product for us (a training course directed at SMEs, Professionals and Providers). From there, David put together a ‘face to face’ training programme for us which included: Managing Capacity, Value Stream Mapping and Channel Management. Following this, he helped us design the product (training course) including outputs and benefits for the various customer types."

Chris Mugford
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Entrepreneur
"David is a delight to work with – his briefs have always been crystal clear and faultless in strategy. However, his greatest asset is his understanding of how emotion underlies the sales process. This makes his contribution uniquely both effective and human."

Matthew Clarke
Film Maker
"I have worked with David on projects through YTKO. David provides eloquent and salient information for business. He is one of the best business interviewees that I've spoken to as he has a cross-range of skills. David is also an excellent speaker for seminars and events - especially if sales growth and exporting are on your hit list."
How does it work?
5 sessions incorporating 3 steps: Discover – Apply – Review








